Campa, the famous Indian soft drink brand owned by Mukesh Ambani’s Reliance Group, has now officially entered Nepal. After making a strong comeback in India in 2023, the brand has expanded its reach to many countries in just two years.
This latest step is part of Reliance’s big plan to take Campa to international markets. The brand is now available in UAE, Oman, Qatar, Bahrain, and Nepal.
Campa’s Comeback Story
Campa Cola was once a popular drink in India during the 1970s and 1980s. Over time, it disappeared due to strong competition. But in 2023, Reliance Consumer Products Limited (RCPL) brought it back with a fresh look, better taste, and new marketing.
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In just two years, Campa became a strong player in India’s soft drink market, offering tasty and affordable drinks for all.
Campa Launches in Nepal with CG Group
Now, Reliance has joined hands with Nepal’s Chaudhary Group (CG) to launch Campa in Nepal. The two companies have started this partnership to bring Indian-made cold drinks to Nepali customers.
CG Group is a leading business group in Nepal with strong knowledge of the local market. This partnership is expected to help Campa grow quickly in the region.
Official Statement from Reliance
Ketan Modi, Executive Director of RCPL, said,
“We are very happy to enter the Nepal market with our partner Chaudhary Group. Campa is a 50-year-old Indian brand that still receives love from consumers. We see great potential for growth in this region.”
He added that Reliance wants to give customers global-quality products at affordable prices. They believe Campa will provide Nepali consumers with a fresh and exciting taste experience.
Campa’s Global Expansion
Campa is no longer just an Indian brand. After its relaunch in India, Reliance moved fast to take Campa to other countries. It is now available in many Gulf countries, such as:
- United Arab Emirates (UAE)
- Oman
- Qatar
- Bahrain
And now, Nepal has joined the list.
This shows how Reliance is planning to make Campa a global soft drink brand, competing with big international names.
What Makes Campa Special?
Campa offers a range of cold drinks including:
- Campa Cola
- Campa Lemon
- Campa Orange
These drinks are known for their bold flavors, affordable pricing, and nostalgic Indian taste. In India, they are available in many shops, supermarkets, and online platforms.
By keeping prices low and quality high, Campa is becoming popular not only in Indian cities but also in smaller towns and now other countries.
Why Nepal Matters
Nepal is an important market for Indian brands. Many Indian products are popular there due to similar taste preferences and cultural ties.
By launching Campa in Nepal, Reliance gets closer to its goal of making the brand popular across South Asia. The soft drink industry in Nepal is growing, and Campa’s entry could give tough competition to existing international brands.
Final Words
Campa’s journey from an old Indian favorite to an international brand is truly inspiring. With support from companies like the Chaudhary Group, and the global reach of Reliance, Campa is set to grow even bigger.
Nepali customers will now get to enjoy the refreshing and familiar taste of Campa — and that too, at a good price.
This move shows that Indian brands are not just surviving — they are thriving and expanding on the world stage.
Disclaimer: This article is for informational purposes only. Brand availability, features, and pricing may change over time. Please refer to official sources or local stores for the latest details.
